From Movie Set to Empowering Natural Choices
Our founder
“In order to create happiness, let your creative ideas govern your everyday thinking.”
Born in 1978 in Hull, Quebec, Lisa Noto is a dynamic figure in the world of natural cosmetics, renowned for her unique blend of artistry, wellness, and entrepreneurial spirit. Raised in a culturally rich environment with a Sicilian/Tunisian father and a French Canadian mother, Lisa's early life was imbued with a diverse blend of traditions and values. Her upbringing was marked by a passion for healthy living and a commitment to an active lifestyle, as she engaged in a variety of sports and outdoor activities throughout her teenage years.
Lisa's Background
Lisa started her career in the limelight as a model at the age of 18, enjoying more than twenty years in television and film. Her time in the industry highlighted her beauty and deepened her appreciation for self-expression and genuine representation. While modeling brought her success, Lisa's heart truly lies in a holistic approach to health and wellness, a passion she’s explored both as an artist and through her family’s entrepreneurial background.
Health first
Motherhood at 31 was a turning point for Lisa, sparking a deep commitment to natural living and wellness. Driven by a desire to nurture her children and maintain balance, she embraced meditation, yoga, and a holistic lifestyle—principles that shaped both her personal and professional path. In 2013, she founded LISA NOTO, a natural cosmetics brand rooted in simplicity, self-love, and positive living. With an artist’s eye and a passion for mindful beauty, Lisa created a brand that empowers self-expression while honoring both health and the planet.
Inside and out
Today, Lisa Noto continues to thrive as a pioneer in the natural cosmetics industry, driven by her passion for wellness and her artistic vision. Her company stands as a testament to her journey—one that seamlessly blends her modeling background, entrepreneurial heritage, and deep-rooted commitment to a healthy, balanced life. Through her work, Lisa remains a beacon of inspiration, encouraging others to embrace simplicity, positivity, and self-love.
Our values
Respecting nature and people
Because true beauty thrives when we honor both nature and humanity. Pure beauty, mindful choices.
Well-being and simplicity
LISA NOTO products care for and protect the skin while simplifying the beauty routine. In short, minimalist treatments for maximum wellness.
Giving back
We’re dedicated to giving back by supporting social and environmental causes. Our goal is to make a positive impact on both the community and the environment.